How to connect external review sources

How to connect external review sources

Shoppers leave reviews on Google, Facebook, Yelp, Carfax, CarGurus, and more — and jumping between platforms to keep up isn’t sustainable. The Review Sources page in your Dealer Panel lets you connect those platforms in one place, so your team can read and respond to reviews, run ReviewBuilder campaigns, and manage additional reputation features without switching tools.

In this article, you will learn how to navigate to Review Sources, connect your Google and Facebook pages, add other third-party review platforms, and remove a source when needed.

To get started

Go to the Cars.com Hub. Click Cars.com, then Reputation.

Before you begin, make sure you have:

  • Admin access to any Facebook Business Pages you want to connect
  • Admin access to your Dealer Panel
  • Access to the Google account linked to your dealership’s Google Business Profile

1 Navigate to your review sources

  1. Click the Tools tab from the top navigation bar in your Dealer Panel
  2. Select Review Sources
Review sources from Dealer Panel

2
Add a review source

  • Click Add Review Source
Add Review Source
  • Select Google, Facebook, or Other Sources from the dropdown
  • Click Continue
Select review source

3 Connect your Google page

A Google sign-in window will appear.

  • Select the Gmail account associated with your dealership’s Google Business Profile
Confirm google connection
  • Click Continue
Authenticate google account
  • Click Continue again to confirm the connection
Authenticate Google

Note: You may see several Google authentication prompts before reaching the page selection on your Dealer Panel. Follow each one to complete the connection.

  • Check the box next to each page you want to connect 
  • Click Connect Page(s)
Select Google Page

Your Google page will appear in the Review Sources table along with: 

  • Source name 
  • Page name
  • Average rating
  • Review count
  • Connection status
Confirmation of connection message

You’ll see confirmation once your Google account is connected. 

4
Connect your Facebook page

  • Click Add Review Source again
  • Select Facebook from the dropdown
  • Click Continue
Add Facebook page
  • Confirm your Facebook account and select Continue 
Confirm Facebook connection
  • Check the box for each page you want to connect
    • For example, your Sales or Service page 
  • Click Connect Page(s)
Add Facebook page

You’ll see confirmation once your Facebook pages are connected. 

Confirmation message

Note: They’ll also automatically populate in your Social Media Setup page under Tools, so you can publish reviews directly to your Facebook Page Wall.

5
Connect other review platforms

Review Sources supports more than just Google and Facebook — you can also connect Yelp, Carfax, CarGurus, Edmunds, CitySearch, and SureCritic.

  • Click Add Review Source and select Other Sources from the dropdown
  • Click Continue
Select Other Sources
  • Enter your dealership’s profile page URL for each platform you want to connect
  • Click Connect Page(s)
Add review page sources

You’ll see a confirmation banner. 

Our customer service team will take it from there. 

Confirmation message

Note: Other Sources connections are not instant. Our customer service team connects these accounts within 2 business days of your request.

6
Manage your reviews 

Once you connect at least one source, you’ll be able to:

  • Read and Respond to reviews — view and reply to reviews from all connected sources on the All Reviews page; responses post directly back to the original platform
  • Access ReviewBuilder — set up campaigns to proactively request reviews from customers
Manage reviews

7Remove a connected review source

Disconnect a review source from the Review Sources table. 

  • Click the red x button on the right side of the source 
  • Reviews from that platform will stop syncing to your panel immediately 
Delete a review source connection

Frequently asked questions

How many pages can I connect per source?

Up to 4 pages per source type (Google or Facebook).

How long do other sources take to connect?

Other Sources (Yelp, Carfax, CarGurus, etc.) are connected manually by our customer service team. Allow up to 2 business days after submitting your request.

My Google or Facebook page isn’t appearing — what should I check?

If your Google Business Profile doesn’t appear after signing in, make sure you’re signed in with the account that has ownership or management access. Select “Use a different account” during sign-in if needed. 

For Facebook, you must have admin access to the Facebook pages you want to connect. If a page doesn’t appear in the list, verify your Facebook permissions before trying again.

Will my connected Facebook pages appear in Social Media Setup?

Yes. Any Facebook pages connected through Review Sources automatically appear in the Social Media Setup page under Tools > Social Media Setup.