What is Market Pricing in AccuTrade?

AccuTrade’s Market Pricing tab gives you the data and intelligence you need to price every vehicle for maximum profit from day one.

Market Pricing combines several powerful tools. Click on a link to learn how to utilize each one:

• Price Calculator (used inventory): View/edit costs and set retail price based on profit targets or market position
  
• Price Calculator (new inventory): View pricing breakdown, apply dealer adjustments, and understand OEM incentives for compliant retail pricing
  
• Historical Pricing: Track all price changes and see how adjustments impact engagement on your listings
  
• Wholesale Outlook (used inventory): See how a vehicle’s value/profit changes over time, including target Days on Market and when the vehicle is projected to go underwater
  
• Exit Strategies: View profit projections and recommended exit based on competitive positioning
  
• Vehicle Analysis: Get a real-time risk assessment through the Intelligence Score
  
• Competitive Set: View and customize the comparable vehicles in your market that drive Price-to-Market calculations

Together, these tools help you price profitably and adapt to market conditions in real-time.